The Launch
POESY, Diamonds Video Release and 5 Quick Questions
December 4th, 2020 by Joshua MurraySince we were first introduced to POESY as an artist, there’s been this thing that continues to grab our attention and make us want to listen and then want to know what’s next. It has taken us from TV to an EP, through singles and videos, and now to the release of Diamonds and a […]
CTV’s The Launch: Season 2 Wrap and Fan Vote
March 14th, 2019 by Joshua MurrayThe Launch has wrapped season 2 on CTV with six new artists propelled into the mainstream and with a real chance to take the next step in their careers. Cassiøpeia, T. Thomason, Saveria, Olivia Lunny, Maddie Storvold, and Michelle Treacy all took their turn in the spotlight on TV and to release some really great […]
Emotional – Introducing Michelle Treacy from CTV’s The Launch
March 8th, 2019 by Joshua Murray and 📸 Trish CasslingOttawa’s Michelle Treacy became the sixth, and final, chosen artist on CTV’s The Launch season two, this week. Her performance on the smash single, Emotional, put her above the rest and has earned her the 12th spot in the series’ run, and a chance to jumpstart her career. The episode brought up the biggest moment […]
Don’t Say You Love Me – Introducing Maddie Storvold from CTV’s The Launch
March 1st, 2019 by Joshua Murray and 📸 Trish CasslingMaddie Storvold came from Edmonton (via Cold Lake) to Toronto to audition for The Launch as a folk singer/songwriter looking for the next big step in her career. On Wednesday night after she was named the fifth chosen artist of season 2, she became the owner of the show’s first country song and a #1 […]
I Got You – Introducing Olivia Lunny from CTV’s The Launch
February 22nd, 2019 by Joshua MurrayWinnipeg’s Olivia Lunny came to Toronto, auditioned in front of industry heavyweights, earned her way to the final two, and at the end of The Launch‘s fourth episode this season, she became the chosen artist. We caught up with the up-and-coming pop singer in Toronto on Thursday to talk about her episode, the song, and her […]
Down To The Roots – Introducing Saveria from CTV’s The Launch
February 15th, 2019 by Joshua MurraySaveria started singing professionally when she joined Mini Pop Kids at 9 years old, but now, with her brand new single, Down To The Roots, she’s been launched. The London, ON native, was the third chosen artist of The Launch season two on CTV, and we caught up with her in Toronto the day after […]
Hope – Introducing T. Thomason from CTV’s The Launch
February 8th, 2019 by Joshua MurrayCTV’s The Launch returned to screens across the country on Wednesday night, and at the end of episode two, T. Thomason was officially launched. The Halifax native’s version of Hope (written by Jocelyn Alice Strang, Jimi Bell, Bobby Campbell, T. Thomason) was immediately served to streaming services and radio, and by the time we sat down with […]
Better – Introducing Cassiøpeia from CTV’s The Launch
February 1st, 2019 by Joshua MurrayCTV’s The Launch is officially back for season two, and the year’s first chosen artist, Cassiøpeia, is ready to make waves. The teenager from Burnaby, BC had a strong audition on this week’s episode, earning praise from mentors, Ryan Tedder, Marie-Mai, and Scott Borchetta. But with four other women left to go before a decision […]
The Launch Season 2 Announces Artists, Mentors, and Producers
January 8th, 2019 by Joshua MurrayCTV’s The Launch is preparing for take-off again for season two, with 30 new artists, new mentors and producers coming to Canadian screens in search of new talent and new hits. The first season of the show was a breakout success and put Logan Staats, Poesy, The Static Shift, Jayd Ink, and Ethan Young in the […]
Joshua’s Top Moments and Memories of 2018
December 28th, 2018 by Joshua Murray2018 has been a year full of amazing memories for me. My son Oliver was born, I got engaged, and I had the chance to see great concerts, interview talented artists, and experience some awesome backstage moments. As we continue our year in review content series, I’ve taken a look back at all of the […]
Ain’t Easy – Elijah Woods x Jamie Fine Go Gold & Want More
April 7th, 2018 by Joshua MurrayAin’t Easy has been the biggest hit from CTV’s The Launch, with radio play, chart success, online spins, and now, more. EWxJF recorded and released the song as part of the second episode of CTV’s The Launch (season one, January 20108), with the intention of launching their career. And since the release, they’ve been busy […]
CTV’s The Launch: Season 1 Wrap and Fan Vote
February 22nd, 2018 by Joshua MurrayCTV’s The Launch wrapped a successful season one with six singles by six emerging artists released to the world. Week-by-week we watched as a Canadian talent came to the microphone in front of Big Machine’s Scott Borchetta and his accompanying mentors, hoping to find themselves with the chance to record, perform and release that week’s […]
Giants: The Launch’s Ethan Young Interview, Review, and 5 Quick Questions
February 16th, 2018 by Joshua MurrayCTV’s The Launch brought us our last new artist of season one as Ethan Young’s version of Giants was selected to be released after the sixth episode. The 13-year-old Toronto singer put everything he had into the recording and performing on the song, and it showed through the television screen that he loved what he […]
Codes: The Launch’s Jayd Ink Interview, Review, and 5 Quick Questions
February 9th, 2018 by Joshua MurrayFor the fifth week in a row, The Launch put a spotlight on Canadian music, and one talented music maker was given the opportunity to take their career to the next level. And it very much looks like Jayd Ink is on her way to a new level with Codes. Scott Borchetta and his week […]
Soldier Of Love: The Launch’s POESY Interview, Review, and 5 Quick Questions
February 2nd, 2018 by Joshua MurrayThe Launch returned to Canadian television screens this week to crown a fourth winner and release another single to the world. And as the show ended and Big Machine’s Scott Borchetta (along with mentors Fergie and Stephan Moccio) told POESY that her version of Soldier Of Love would be launched, another career was kick started. From […]
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